ASTRADRIVE PED VEH 12m
ADAS STATUS
ACTIVE
PERCEPTION
360° FUSION
BATTERY SOC
87%
RANGE EST.
218 KM
TATYA IMEX · MOTION-ACES · DIPP228411
INDIA-FIRST ADAS + ENERGY INTELLIGENCE

ASTRA DRIVE EV SAFER · SMARTER · CONNECTED

One edge-AI brain for EV safety and efficiency — combining forward-collision ADAS, battery intelligence, and fleet analytics. Built for Indian roads. Ready for the world.

0
% Alert Precision Target
0
% Harsh Event Reduction
0
% Range Accuracy Uplift
0
Day Validation Plan
SCROLL
ASTRADRIVE EV ADAS + ENERGY INTELLIGENCE EDGE AI ECU INDIA-FIRST FLEET PLATFORM FORWARD COLLISION WARNING BATTERY HEALTH AI MOTION-ACES PUNE TATYA IMEX INDIA PVT LTD ASTRADRIVE EV ADAS + ENERGY INTELLIGENCE EDGE AI ECU INDIA-FIRST FLEET PLATFORM FORWARD COLLISION WARNING BATTERY HEALTH AI MOTION-ACES PUNE TATYA IMEX INDIA PVT LTD
01 — THE PROBLEM

EV Growth is Outpacing Safety

India's electric fleet operators need safety, battery and driver-behavior intelligence unified in one platform — and today that doesn't exist.

1.7L+
Road fatalities in India in 2023 — safety remains a national priority
2.08M
EV sales in India in 2024 · EV stock reached 5.45M — fast-growing unprotected fleet
Fleet Gap
Operators see events, not root causes. Risk, behavior, battery stress & range loss stay disconnected.
🚗
NO ADAS ON LOW-COST EVs
Low-cost vehicles lack robust ADAS and near-miss analytics. Entry-level fleets are completely blind to collision risk.
🤖
DASHCAMS DON'T UNDERSTAND INDIA
Generic dashcams and telematics do not understand Indian road chaos — 2W/3W unpredictability, mixed traffic, potholes.
🔋
BATTERY & BEHAVIOR DISCONNECTED
Battery health and driving behavior are never analyzed together. Aggressive driving silently degrades range and battery life.
📊
MORE DASHBOARDS, LESS ACTION
Fleet managers need explainable, actionable alerts — not another dashboard full of raw data they can't act on.
02 — THE SOLUTION

One Edge-AI Brain for EV Safety

A retrofit/OEM-ready module that sees the road, understands battery stress, and improves fleet decisions — in real time, on-vehicle.

TATYA
ASTRADRIVE
EDGE AI ECU
● ONLINE
CAMERA RADAR IMU BMS GPS
ASTRADRIVE EV

Edge ECU + Sensor Fusion

+ Cloud Intelligence
🎯
FORWARD COLLISION + PEDESTRIAN RISK
Real-time near-miss detection and collision risk alerts tuned for Indian mixed-traffic roads.
👨‍✈️
DRIVER BEHAVIOR & HARSH-EVENT SCORING
Continuous driver scoring, harsh-braking alerts, and coaching recommendations per trip.
🔋
BATTERY HEALTH, THERMAL RISK & RANGE
Real-world range prediction, thermal anomaly detection, and degradation signals from BMS fusion.
☁️
FLEET CLOUD APIs FOR OPERATORS & OEMs
OTA updates, fleet dashboards, route risk heatmaps, and maintenance trigger alerts.

OUTCOME: Safer vehicles · Better uptime · Lower energy waste

03 — ARCHITECTURE

Product Architecture

Sensor fusion at the edge · fleet learning in the cloud. Critical alerts stay on-vehicle; long-term learning happens in cloud.

📷
SENSORS
Camera · Radar · IMU
GPS · BMS Interface
INPUT LAYER
🧠
EDGE AI ECU
Perception · Fusion
Risk Scoring · Alerts
ON-VEHICLE CORE
ADAS + ENERGY
Collision Alerts · Driver Coaching
Range Model · Thermal Risk
OUTPUT LAYER
☁️
FLEET CLOUD
Dashboards · APIs
OTA Updates · Heatmaps
CLOUD LAYER

Core principle: critical alerts stay on-vehicle · long-term learning happens in cloud.

Designed for retrofit pilots now · OEM integration later
04 — PLATFORM DELIVERS

Safety · Energy · Connected Intelligence

Three integrated intelligence layers working as one loop — not three separate products.

🛡️
SAFETY ADAS
Near-miss detection, forward collision risk, lane drift monitoring, and vulnerable road user alerts — tuned for India's chaotic mixed traffic.
EDGE ALERTS
🔋
BATTERY + RANGE AI
Thermal risk monitoring, charge/discharge stress analysis, real-world range prediction, and battery degradation signals from BMS fusion.
RANGE UPLIFT
📡
FLEET INTELLIGENCE
Trip quality scoring, driver coaching, route risk heatmaps, maintenance triggers, and operator-facing cloud dashboards with OEM API access.
FLEET APIs
05 — DIFFERENTIATION

Defensible Technology Moat

A PhD-led ADAS stack tailored specifically to Indian EV fleets and low-cost vehicle platforms.

01
INDIA-ROAD PERCEPTION
Models trained specifically for dense mixed traffic, 2W/3W behavior and unpredictable Indian road actors — not adapted from Western datasets.
02
SAFETY + BATTERY FUSION
Correlates near-misses, braking patterns, terrain, load and BMS signals to explain energy loss — a combination nobody else offers today.
03
EDGE-FIRST RELIABILITY
Critical warnings run on-vehicle with low latency even without network continuity — essential for real-world India deployments.
04
OEM INTEGRATION PATH
Retrofit kit validates product-market fit; software stack then migrates into OEM/Tier-1 ECU programs for factory-fit deployment.

Moat: domain expertise + proprietary fleet risk datasets + on-road validation in ACES ecosystem

06 — MARKET

High-Utilization EV Fleet First

Start where safety, downtime and energy cost are most painful and measurable.

5.45M
EV Stock in India 2024
Growing at record pace — 2.08M sold in 2024 alone
1.7L+
Road Fatalities 2023
National safety priority — regulatory tailwind for ADAS mandates
₹∞
Fleet Gap Opportunity
No integrated ADAS + battery intelligence solution exists for Indian fleets
🚌
E-BUSES
Public transport fleet operators
🚚
E-LCV DELIVERY
Last-mile delivery fleets
🛺
E-3W SHARED
Shared mobility operators
🏭
CAMPUS FLEETS
Industrial & campus EVs
INITIAL BEACHHEAD
Pune / Maharashtra Electric Fleets
Local ACES ecosystem · OEM/Tier-1 access · Public mobility partners · Test labs
Scale path: fleet pilots → OEM validation → recurring SaaS + licensing
07 — BUSINESS MODEL

Hardware Validates · Software Scales

Hardware validates adoption; software drives durable recurring revenue.

🔧
RETROFIT KIT
Camera/radar/edge ECU bundle for pilots and fleet rollouts
💳
SaaS PER VEHICLE
Monthly safety, battery and driver intelligence subscription
🏭
OEM LICENSING
SDK + model licensing for embedded factory-fit integration
📈
ANALYTICS SERVICES
Route risk, energy optimization and maintenance insights

Expected revenue mix after validation: recurring SaaS + OEM software license > one-time hardware

08 — ROADMAP

90-Day Validation Plan

A practical, MOTION-ACES submission-ready plan with clear milestones and measurable KPIs.

WEEKS 0–2
Kit Bring-Up
ECU + sensors + BMS interfaces on lab bench. Hardware validation and sensor driver integration.
WEEKS 3–5
Data Pipeline
Collect driving video, CAN/BMS data and trip metadata from initial fleet vehicles.
WEEKS 6–8
Model Tuning
Indian-road ADAS perception tuning and range prediction model calibration for local conditions.
WEEKS 9–12
Pilot Report
Fleet dashboard, KPI analysis and investor-ready demonstration with OEM technical note.
≥90% useful alert precision target
5–8% range prediction accuracy improvement
20% reduction target in harsh/unsafe events
Fleet dashboard demo + OEM technical note
COMMERCIALIZATION ROADMAP
Q1
PROTOTYPE
Bench + closed-track demo validation
Q2
PILOT
20–50 vehicles, fleet KPI measurement
Q3
PRE-PRODUCTION
Ruggedized kit + certification plan
Q4
LAUNCH
Paid fleet customers + OEM design-in

Milestone: validated demo + first fleet LOI + OEM/Tier-1 technical engagement

09 — TEAM

Team & Unfair Advantage

Founder-led by deep ADAS expertise; supported by focused execution hires.

NK
Dr. Nellore Karthikeyan
Founder & Director · PhD in ADAS

Core edge: perception, sensor fusion, road-safety algorithms, and validation discipline from advanced driver-assistance research. The technical founder who can turn research into a productized fleet platform.

POSITIONING FOR ACES: PhD-led ADAS → validated Indian EV fleet product in 90 days

EMBEDDED AI ENGINEER
ECU optimization + sensor drivers + real-time firmware
AUTOMOTIVE DATA ENGINEER
Fleet data collection + model training + pipeline
BUSINESS LEAD
Fleet pilots · OEM outreach · Grant applications
ADVISOR POOL
ARAI / OEM / Fleet / Automotive safety experts
10 — COMPANY CREDENTIALS

Tatya Imex India Pvt Ltd

DPIIT-recognized deep-tech startup. Registered in Andhra Pradesh. Building intelligent electric automotive systems for the future of smart mobility.

STARTUP INFORMATION
COMPANY
Tatya Imex India Private Limited
CIN
U46909AP2025PTC121663
INCORPORATED
14-Oct-2025
MSME
UDYAM-AP-08-0101950
DPIIT
DIPP228411
PAN / IEC
AAMCT3810G / AAMCT3810G
REGISTERED
Nellore, Andhra Pradesh
TATYA MOBILITY INNOVATIONS
"Building Intelligent Electric Automotive Systems for the Future of Smart Mobility"
To create next-generation electric vehicles that are safer, autonomous-ready, energy efficient, and connected to smart infrastructure.
INDUSTRY 4.0 ESDM FOCUSED DUAL-USE TECH DEEPTECH
FUNDING ROUTE
Incubator-backed validation · Startup India Seed Fund · Pilot-led fundraising · MOTION-ACES CoE
11 — THE ASK

Let's Make Indian EV Fleets
Safer, Smarter, More Efficient

We are looking for MOTION-ACES incubation support to convert a defensible ADAS idea into a validated EV fleet product. Ready to build, test and demonstrate within 90 days.

🔬 LAB ACCESS
ACES labs, test benches, simulation tools, mentor review
🚌 PILOT ACCESS
Pune fleet operators / public mobility partners for validation
💰 FUNDING SUPPORT
Grant / seed funding for prototype kits and field testing
🤝 ECOSYSTEM
OEM, Tier-1, ARAI, MathWorks/Intel/AWS mentoring
📧
Emailcontact@tatyaimex.com
📱
Mobile+91-9000268414, 9246336838
🌐
Websitewww.tatyaimex.com